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Part of Activation
Business model validation
Testing your business model against real customers to validate (or adjust) your assumptions before investing further.
16 hHybridIntermediate
Video slot — uploaded file, YouTube or CDN link
Objectives
- Formulate your business model's key assumptions.
- Run customer interviews to validate or disprove them.
Lessons
- The business model canvasReading · 40 min
- Running a customer interviewVideo · 35 min
- Adjusting your model after fieldworkAssignment · 60 min